Household food wastage prevention in Malaysia: an issue processes model perspective

Nur Aida Mohd Padzil, . and Siti Wahidah Abd Ghafar, . and Nurzafirah Mat Zin, . and Mahani Saim, . and Syahirah Abd Razak, . and Ainu Husna MS Suhaimi, . and Aniadila Kamaruddin, . Household food wastage prevention in Malaysia: an issue processes model perspective. pp. 51-62. ISSN 1823-8149

Food waste has been a worldwide concern for several decades but this problem is relatively new in Malaysia context due to increasing amount of food waste in recent years. A total amount of 3 000 tonnes edible food that is still good to consume has been dumped in landfills every day in Malaysia. Thus the goal of the study is to provide basic information of knowledge and involvement level and their interaction in food waste prevention among households in Malaysia. This study seeks to further mass communication research in the area of food waste prevention. The Hallahans Issues Processes Model was used in this study to determine the relationship between knowledge involvement and food waste prevention behaviour. The convenience sampling method was adopted and the surveys were conducted using the online survey tool Qualtric. A total of 1 047 respondents was involved in this study. The results supported the hypotheses that the level of knowledge has a positive impact on food waste prevention behaviour only if the households involvement is high and vice versa. According to this model Malaysian households fall under the category of an active public because they recognize the negative consequences and their acceptance that food waste prevention is personally relevant in their daily life. Overall in term of food wastage prevention relationship knowledge regarding household food waste has a significant correlation with food waste prevention behaviour ( .330 t 3.538 p .000).

Full text available from: Official URL: http://etmr.mardi.gov.my/Content/ETMR%20Vol.13(201...

Abstract

Food waste has been a worldwide concern for several decades but this problem is relatively new in Malaysia context due to increasing amount of food waste in recent years. A total amount of 3 000 tonnes edible food that is still good to consume has been dumped in landfills every day in Malaysia. Thus the goal of the study is to provide basic information of knowledge and involvement level and their interaction in food waste prevention among households in Malaysia. This study seeks to further mass communication research in the area of food waste prevention. The Hallahans Issues Processes Model was used in this study to determine the relationship between knowledge involvement and food waste prevention behaviour. The convenience sampling method was adopted and the surveys were conducted using the online survey tool Qualtric. A total of 1 047 respondents was involved in this study. The results supported the hypotheses that the level of knowledge has a positive impact on food waste prevention behaviour only if the households involvement is high and vice versa. According to this model Malaysian households fall under the category of an active public because they recognize the negative consequences and their acceptance that food waste prevention is personally relevant in their daily life. Overall in term of food wastage prevention relationship knowledge regarding household food waste has a significant correlation with food waste prevention behaviour ( .330 t 3.538 p .000).

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Item Type:	Article
AGROVOC Term:	Food wastes
AGROVOC Term:	Household wastes
AGROVOC Term:	Waste prevention
AGROVOC Term:	Behaviour
AGROVOC Term:	Communication
AGROVOC Term:	Community involvement
AGROVOC Term:	Public perception
AGROVOC Term:	Food value
AGROVOC Term:	Food quality
AGROVOC Term:	Consumer behaviour
Depositing User:	Mr. AFANDI ABDUL MALEK
Last Modified:	24 Apr 2025 00:55
URI:	http://webagris.upm.edu.my/id/eprint/9593

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